EAB produces blogazines, creative publications where blogs are turned into a printed format. As the designer and project manager of the project, I was responsible for understanding the content and creating a design strategy that guides the reader through the publication. In addition, I created illustrations that highlighted the different topic areas of each blogazine to further connect the reader with the content.
The “emergence” theme can be seen throughout with the disconnected lines, and emerging circle on the cover. The blogazine emerges to reveal the “SSMS Wheel” on the last spread, which showcases how EAB can help students, faculty and schools succeed.
It was exciting to be able to collaborate closely with the client in creating this blogazine that helped elevate the EAB brand. This successful blogazine is currently used as a marketing piece at different trade shows and exhibitions.
A sampling of infographics that were conceptualized and created while at EAB. The content is specific to education, and brings visual awareness to a particular hot topic area. I worked with my clients to gauge their content, presented three visual representations of showcasing their data, and then collaborated for content needs.
In addition, I also have a sample poster I made for a writing center at a boarding school.
Research Cover Exploration
I had the opportunity to take on a exploratory design project at EAB where I investigated different ways to showcase the EAB brand in our research publication covers. From a whitepaper to a toolkit, these research covers are one one of the first ways members visually recognize EAB. I thoughtfully designed five different options that push the EAB brand, showcase different ways of giving information, and highlight different design strategies.
As the full time Graphic Designer and Photographer at Cheshire Academy, I had the opportunity to help rebrand the Cheshire Academy Alumni Magazine. What once was a glorified alumni newsletter now poises as a way to communicate to Alumni via specific topics, storytelling, and visual communication.
I was a key player in the magazines name “1794”. During my time at the academy, I was the lead designer on three issues, where I curated the different topics to different design aesthetics. I loved being able to work with the writers to gain a vision of what they wanted their article to portray, then translate this into a visually dynamic piece.
Lastly, the majority of the artistic photography was conceptualized, art directed, and/or taken myself.
Seeing my friends pledge their lives to one another is one of my greatest joys. Find a sampling of some wedding invitations I have had the pleasure of creating. I actively collaborate with brides to help them achieve their dream invitation set.
DC Urbangreens is a non profit, urban farm based in Wards 7 and 8 of Washington DC. This company came to me with a strong mission and vision, however they had a hard time executing their vision through their website. I came into the process, evaluated their deliverables, and gave strategic recommendations to help strengthen not just the website, but the brand as a whole.
In the middle of the redesign, DC UrbanGreens actually launched a new segment to their mission. It was exciting to then rethink how we were structuring the website. We revisited the goals, thought about how to better integrate the mission, and came up with the design below.
Boarding School Admissions Brochure
A boarding school admissions officer came to me wanting the typical school statistic reworked into a something more visually dynamic. Instead of simply presenting the bifold used previously, I pitched this idea of an infographic style brochure.
I designed it so that information was highlighted in a dynamic way. I focused on bold type and a strategic use of color to intrigue students and make this piece feel energetic.
In addition, I created the infographic so it could strategically fit in the back of the View Books handed out by Admission officers.
Jason Munn Web Project
Jason Munn is an inspiration for me in terms of musician poster design. In addition, I wanted to gain more experience mocking up websites, particularly continuous scroll websites. I used his inspiring work to create this mock long scroll site. This portfolio site mockup was a welcome challenge, and I integrated different elements of his posters throughout to showcase his personality, as well as his artistry.
I have worked on a range of web design from mockups, to social media banners, to Credly badges while at EAB. I have used my interest in web design, as well as my knowledge of Wordpress and Squarespace interfaces, to be a thought partner for a variety of projects.
In particular, I have experimented with more user driven design, particularly for digital advertisement campaigns. Below are several mockups for a digital campaign I created for EAB’s Career Management department, as well as a variety of web based materials for marketing purposes.
Logos and Markups
These are a range of logos and type treatments I conceptualized and designed.
Advancement Annual Appeal
While at Cheshire Academy, I was presented with conceptualizing an appeal that gave the “One Word, One Gift” Annual Fund campaign new life in its second year.
The first year of the campaign focused heavily on “One Word”, and was seen throughout appeals using bold colors, type and little photography. To differentiate the second year of the campaign, I created this brochure with focused on “One Gift”, and brought more human elements to the campaign. I used more white space, clean lines and simple font to make this a more elegant, “coffee table” style publication that could be given to large donor prospects.
In addition to the design, I took the majority of the photography in this publication.